How To Improve The World Through Gluttony
However, Love with Food stands out among the other services not only because they’re growing in popularity on Angel List, adding 49 followers last week for a total of 277 followers, but also because they have a unique subscription model. For every box of gourmet food they send out, they donate a meal to theNo Kid Hungry charity.
The one big difference between Love with Food and Tom’s Shoes, is that Tom’s Shoes provides you with something to wear in public. It’s like riding a Prius - you show off to all your friends and neighbors how caring of a person you are. Love with Food is a lot more private - you just get a box of gourmet food for yourself without having a reason to boast to your friends about how you donated a meal to charity - this model still works for green products such as Method soap, however (people buy it to feel good about themselves even though nobody will know they bought green soap), so it has a good chance of working for Love with Food.
Love with Food have an impressive 121,073 Facebook fans on their page. They’ve also seen a 365% increase in their revenue in last 2 months according to their Angel List profile. Love with Food participated in the 500 Startups incubator, raising $50K in seed funding according toCrunchbaseand has already donated 5,330 meals to date according totheir website counter.
Do you think Love with Food’s charity-driven subscription model can make as dramatic an impact as Tom’s Shoes?